Browsing articles tagged with "Goldman Sachs - Marketing Your Business with Mobile"

Goldman’s big small-biz push, law school for entrepreneurs and more

Oct 8, 2012   //   by jswima1   //   Blog  //  No Comments

Crain’s brings you weekly news of seminars, networking events, awards dinners, contests and courses of interest to Chicago-area entrepreneurs. Send your event announcements to smallbizcalendar@gmail.com

EVENTS JUST ANNOUNCED

Tuesday, Oct. 9
Webinar: Grow Your Business With WBDC
Get an overview of programs and services offered by Women’s Business Development Center in Chicago office, online and throughout our nine-state Midwestern region.
When: Noon-1 p.m.
Cost: Free
Register

~~~~~

Tuesday, Oct. 9
Goldman Sachs 10,000 Small Business Program Orientation
This practical business management education program helps small-business owners develop the skills they need to grow their companies.
When: 6:30-8 p.m.
Place:
Harold Washington College, 30 E. Lake St., Room 102 Map
RSVP

~~~~~

Wednesday, Oct 17
Franchising: It’s Not Just Burgers and Fries
Open your eyes to the vast land of opportunity franchise ownership represents, the myriad business models, concepts and licenses to choose from, and the skill sets and capital you will need to get started.
When: 5-7 p.m.
Place: SCORE/SBA, 500 W. Madison St., Suite 1150 Map
Cost: $30-$40
Register

~~~~~

Tuesday, Oct. 16
5 Secrets of Successful Branding
Learn how to think like your consumers and emotionally fine-tune your image and approach to effectively relate to any audience.
When: 6:30-8 p.m.
Place: Enerspace Chicago, 412a N. Carpenter St., Suite 301 Map
Cost:
$20
Register

~~~~~

Wednesday, Oct. 17
How to Obtain a Mobile Food Dispenser/Preparer License
Do you want to run a food truck in Chicago? Learn how to get licensed and other operational requirements at this workshop.
When: 3-4:30 p.m.
Place: Chicago Department of Business Affairs, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

Friday, Oct. 19
Tax Rules for the Self-Employed and Small Business Owners
Learn about when you must file a tax return, make estimated tax payments, what constitutes taxable income, deducting business expenses and record keeping.
When: 9-10:30 a.m.
Place: Chicago Department of Business Affairs, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

Tuesday, Oct. 23
Law School for Entrepreneurs
Quick and dirty lessons on entity selection, partnership and shareholder agreements, leases, issues in employment, nondisclosure agreements, other contracts, tax issues and personal estate planning and asset protection.
When:
6-8 p.m.
Place: Michigan Plaza, 205 N. Michigan Ave., Suite 2500 Map
Cost: $20
Register

~~~~~

Thursday, Nov. 1
The ABCs of Starting a Business
Learn the steps you should take to start and run a business with experts who will assess your prospects, give you initial direction and inspire you to move forward.
When: 8:45 a.m.-noon
Place: SCORE/SBA, 500 W. Madison St., Suite 1150 Map
Cost: $40-$50
Register

~~~~~

Saturday, Nov. 3
Innovating Social Change Conference
Northwestern University Kellogg School of Management presents “Profit and Purpose: A 360° View on Stakeholder Engagement” featuring visionaries who are leveraging business potential to bring about social change.
When: 8:30 a.m. – 5 p.m.
Place: Allen Center, 2169 Campus Drive, Evanston Map
Cost: $25-$12
Register

~~~~~

Monday, Nov. 5
How to Run a Kickstarter Campaign
Using analytics and digital marketing expertise, presenter Aalap Shah of SoMe Digital Media LLC will demonstrate tips for setting and hitting fundraising goals.
When: 5-7 p.m.
Place: Illinois Small Business Development Center at UIC, 815 W. Van Buren St., Suite 400 Map
Cost: Free
Register

~~~~~

Friday, Nov. 9
Business Plan: A Roadmap to You, Necessary for Loans
This workshop covers the essential elements of business plan development: setting goals and objectives, preparing marketing and financial plans, and defining action steps to attain appropriate goals.
When: 8:45 a.m.-noon
Place: SCORE/SBA Office, 500 W. Madison Ave., Suite 1150 Map
Cost:
$40-$50
Register

~~~~~

Thursday, Dec. 6.
Social Media: Experts in Residence with Aalap Shah
Aalap Shah is an entrepreneur with experience in creating engaging and viral marketing campaigns and strategies for businesses to drive traffic and revenue to their online and physical sales channels. Program offers 30-minute one-on-one discussion about ideas, advice and business development.
When: 3:30-5:30 p.m.
Place: Illinois Small Business Development Center at UIC, 815 W. Van Buren St., Suite 400 Map
Cost: Free
Register

EVENTS THIS WEEK

Monday, Oct. 8
The Art of Selling Without Really Selling
Presenter Jim Sheehan of Sales Results, Inc., provide tips on how to improve your revenue.
When: 7-9 p.m.
Place: Schaumburg Township District Library, Central Library, Rasmussen North, 130 S. Roselle Road, Schaumburg
Cost: Free
Register

Monday, Oct. 8.
Cage-Free Guide to Starting a Company
Students will first learn about how to select the right business entity. We’ll get into the nitty-gritty details of how to decipher between LLC and Inc., and learn which title is right for your budding business.
When: 6-7:30 p.m.
Place: Michigan Plaza, 205 N. Michigan Ave., Suite 2500 Map
Cost: $20
Register

~~~~~

Monday, Oct. 8
How to Form Your Own Corporation or LLC
CPA Clint Costa of Harrison & Held will help you learn how to pick the right business entity and how to save money as you establish yourself and become recognized as a business by the state.
When: 6-7:30 p.m.
Place: Michigan Plaza, 205 N. Michigan Ave., Suite 2500 Map
Cost: $20
Register

~~~~~

Tuesday, Oct. 9
Entrepreneurs Unpluggd: Recognizing and Capitalizing on Opportunities
Emerson Spartz, founder and CEO of SpartzMedia; Matt Matros, founder and CEO of Protein Bar; and Jill Salzman, founder and CEO of Founding Moms, discuss their startup ideas, how they recognized the potential of their companies and executing the first steps to growth.
When: 6-9 p.m.
Place: Chopin Theatre, 1543 W. Division St. Map
Cost: $20-$30
Register

~~~~~

Tuesday, Oct. 9
Taking Control of Your Website With WordPress
WordPress developer Becky Davis will teach you about the power of this web platform and how it can benefit your business.
When: 8:45 a.m.-noon
Place: SCORE/SBA, 50 W. Madison St., Suite 1150 Map
Cost: $50, $60
Register/information

~~~~~

Wednesday, Oct. 10
How to Write a Business Plan
John Noel of the Illinois Small Business Development Center at the University of Illinois at Chicago gives an overview on the elements of business plans and how to properly produce one.
When: 3-4:30 p.m.
Place: Chicago Department of Business Affairs, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

Wednesday, Oct. 10
Export Basics
Class will discuss determining a product’s export potential, assessing a company’s export readiness and developing an export plan and strategy. Presentation by E. Nystrom, Illinois SBDC.
When: 9 a.m.-noon
Place: College of Lake County, 19351 W. Washington St., Room T326, Grayslake Map
Cost: $50
Register

~~~~~

Wednesday, Oct. 10
Export Basics
Class, sponsored by the Illinois SBDC at College of Lake County, will discuss determining a product’s export potential, assessing a company’s export readiness and developing an export plan and strategy.
When 9 a.m.-noon
Place: College of Lake County, 19351 W. Washington St., Room T326, Grayslake Map
Cost: $50
Information

~~~~~

Wednesday, Oct. 10
Business Plan Basics
Learn the requirements to start a business and the resources available to support a new venture. Topics include: business plan preparation, market research, legal structures, and financial plan.
When: 3-4:30 p.m.
Place: Chicago City Hall, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information

~~~~~

Thursday, Oct. 11
Spotlight on Entrepreneurial Opportunities for Baby Boomers
Center for Productive Longevity program to empower more people to live active, engaged and productive lives in their later years and to inspire more people to become entrepreneurs by providing them with the resources and guidance they need to succeed.
When: 7:30 a.m.-5 p.m.
Place: Northwestern University Kellogg School of Management, 2001 Sheridan Road, Evanston Map
Cost: $35
Register

~~~~~

Friday, Oct. 12
Technology 101 for Small Business
Laura Sanchez, CEO of SWATware, will teach you how to implement some of IT’s best practices for your company and how to avoid mistakes many small businesses make regarding IT governance.
When: 9:20-11 a.m.
Place: Chicago Department of Business Affairs, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

UPCOMING EVENTS

Monday, Oct. 15
Global Partnership USA 2012 in Chicago
Explore and develop comprehensive business partnerships with Korean manufacturers at this forum, networking luncheon and one-on-one meetings sponsored by Korea Trade-Investment Promotion Agency.
When: 9 a.m.-6 p.m.
Place: Donald E. Stephens Convention Center, 5555 N. River Road, Rosemont Map
Cost:
Free
Register

~~~~~

Tuesday, Oct. 16
Big Data Means Big Opportunities
Wondering exactly what “big data” is and what it means for your business? Find out and hear from a Chicagoland panel real-life examples of how big data is transforming the business landscape.
When: 5:30-8:30 p.m.
Place: Emmi Solutions, 300 W. Adams St., Suite 1200 Map
Cost: $10-40
Register

~~~~~

Tuesday, Oct. 16
Built In Chicago Launch
Recently launched startups present their companies in front of 350 investors, fellow entrepreneurs and startup enthusiasts.
When: 6-9 p.m.
Place: Rockit Bar & Grill, 22 W. Hubbard St. Map
Cost
: $10-$20
Register

~~~~~

Wednesday, Oct. 17
How to Sell to Chinese Consumers Through E-Commerce
International Trade Association of Greater Chicago presents Frank Lavin, CEO, Export Now.
When: 5:30 p.m.
Place: Rosewood Restaurant, 9421 W. Higgins Road, Rosemont Map
Cost: $50-$65
Info/Registration: rsvp@itagc.org

~~~~~

Thursday, Oct. 18
Expanding Horizons for Small Businesses Entering International Markets
Learn how hundreds of American small businesses have used Overseas Private Investment Corp. finance and insurance products to gain access to emerging markets overseas.
When: 7:30 a.m.-4:45 p.m.
Place: Embassy Suites Rosemont, 5500 N. River Road, Rosemont Map
Cost: $50
Info/Register

~~~~~

Thursday, Oct. 18
Financing Your Small Business
This seminar will help you prepare to approach a commercial lender for a small-business loan. Startups and entrepreneurs welcome.
When: 6-8 p.m.
Place: North Side Community Federal Credit Union,1011 W. Lawrence Ave.Map
Cost: Free
Register: info@northsidecommunityfcu.org

~~~~~

Thursday, Oct. 18
Making Competitors Irrelevant
David Aaker, author and vice chairman of Prophet, discusses his latest book: “Brand Relevance: Making Competitors Irrelevant.”
When: 11 a.m.-1:30 p.m.
Place: The Standard Club, 320 S. Plymouth Court Map
Cost: $45-$65
Register

~~~~~

Thursday, Oct. 18
Expanding Horizons: Workshop for Small Businesses Entering International Markets
Learn how hundreds of American small businesses have used Overseas Private Investment Corporation finance and insurance products to gain access to emerging markets overseas.
When: 7:30 a.m.-5 p.m.
Place: Embassy Suites Chicago-O’Hare/Rosemont, 5500 N. River Road, Rosemont Map
Cost: $50
Register

~~~~~

Monday, Oct. 22
Chicago Innovation Awards
An event to celebrate the creative spirit of the Chicago region by honoring its most innovative new products and services.
When: 5-8:30 p.m.
Place: Harris Theater, 205 E. Randolph Drive
Cost: $25
Register

~~~~~

Monday, Oct. 22
Startup Grind Chicago
Startup Grind is an event series and website designed to help educate, inspire and connect local entrepreneurs. Ross Kimbarovsky, co-founder of CrowdSpring, will share his experiences.
When: 7-9 p.m.
Place: 1871, 222 Merchandise Mart Plaza, 12th floor Map
Cost: $10-$30
Register

~~~~~

Tuesday, Oct. 23
Pocketbook-Friendly Publicity: Free PR for Your Business
This workshop will teach you ways to get great publicity without the publicist. Learn how to make a pitch, follow up with media professionals and use social media to accomplish PR tasks.
When: 10 a.m.-8 p.m.
Place: Enerspace, 1046 W. Kinzie St.Map
Cost: $45
Register

~~~~~

Thursday, Oct. 25
The Basics of Search Engine Optimization
Web marketing guru Rod Holmes from Chicago Style SEO explains the basics of what to do (and what not to do) to be recognized by the major search engines.
When: 9-10:30 a.m.
Place: Industrial Council of Nearwest Chicago, 320 N. Damen Ave., first floor Map
Cost: Free
Register

~~~~~

Monday, Oct. 29
The Power of Email Marketing: Leveraging Social Media
Tom Casale, founder of Simplified Solutions, provide a concise but comprehensive overview of how easy it is to create and send professional-looking email marketing combined with great social marketing efforts.
When: 8:45 a.m.-noon
Place: SCORE/SBA, 50 W. Madison St., Suite 1150 Map
Cost: $50, $60
Register/Information

~~~~~

Tuesday, Oct. 30
TechnoriPitch
A monthly showcase of innovative startups pitching their latest technologies before a crowd of entrepreneurs, designers, tech companies, investors and tech enthusiasts.
When: 6:30-8:45 p.m.
Place: Chase Auditorium, 10 S. Dearborn St., lower lobby Map
Cost: $10-$20
Register/Info

~~~~~

Wednesday, Oct. 31
Echelon Leadership Summit
We all lead from where we are currently. Improve your leadership and take yourself to the next level.
When: 7:30 a.m.-2 p.m.
Place: NIU Naperville Conference Center, 1120 E. Diehl Road, Naperville Map
Cost: $99-$150
Register

~~~~~

Thursday, Nov. 1
Is Content Still King?
Joe Pulizzi, author, speaker and strategist for content marketing, presents a TED-style session on content generation and use.
When: 11 a.m.-1:30 p.m.
Place:
The Standard Club, 320 S. Plymouth Court Map
Cost: $45-$65
Register

~~~~~

Nov. 1-3
National Collegiate Entrepreneurs’ Organization (CEO) Conference
Join more than 1,200 students, faculty, entrepreneurs and other entrepreneurial-minded individuals at this motivational event where 70 outstanding entrepreneurs and business leaders share their expertise and lessons.
Place: Hyatt Regency McCormick Place, 2233 S. Martin Luther King Drive Map
Information

~~~~~

Thursday, Nov. 1
Information Technology for Small Business
Catch phrases — “the cloud,” “SEO,” “VoIP” — can be confusing. Not sure where to start or what to do? Learn DIY tactics that can save you time and money. Presented by Seraph Technology Solutions.
When: 6-8 p.m.
Place: University of Chicago Law School, 1111 E. 60th St., Room V Map
Cost: Free
Register

~~~~~

Wednesdays, Nov. 7 -March 6
Entrepreneurship Primer
DePaul University faculty and experienced entrepreneurs present theories combining traditional MBA programs with the real-world entrepreneurial training needed for success.
When: 6-9 p.m.
Place: DePaul University, 14 E. Jackson Blvd., Chicago Map
Cost: $2,995
Register

~~~~~

Wednesday, Nov. 14
Starting a Business in Illinois
Learn the basic elements of starting a successful business including an overview of the business plan. The presenter offers a realistic view of the requirements to start a business and the resources available to support a new venture.
When: 4-6 p.m.
Place: Harold Washington Library, 400 S. State St., lower level theater room Map
Cost: Free
Register

~~~~~

Thursday, Nov. 15
Financing Your Small Business
This seminar will help you prepare to approach a commercial lender for a small-business loan. Startups and entrepreneurs welcome.
When: 6-8 p.m.
Place: North Side Community Federal Credit Union, 1011 W. Lawrence Ave.Map
Cost: Free
Register: info@northsidecommunityfcu.org

~~~~~

Tuesday, Nov. 17
10 Things Every Entrepreneur Must Know
This workshop led by Mike Sullivan will provide business insights a typical entrepreneur may have never considered, which may mean the difference between stunning success and abysmal failure.
When: 7-8:30 p.m.
Place: Wilmette Public Library, 1242 Wilmette Ave., Wilmette
Cost: Free
Register

~~~~~

Thursday, Nov. 29
The Basics of Pay-Per-Click Advertising
Rod Holmes from Chicago Style SEO gives some basic guidelines and answers questions on how to make your web advertising campaign a success.
When: 9-10:30 a.m.
Place: Industrial Council of Nearwest Chicago, 320 N. Damen Ave., first floor Map
Cost: Free
Register

~~~~~

Thursday, Dec. 6
Credit 101 for Small Business Owners
Get the basics of credit scores for small-business owners, including checking and understanding your credit report, fixing errors, and what you can do to build and improve your credit. Mike Cohen, Illinois SBDC at the Duman Entrepreneurship Center at JVS Chicago, presents.
When: 6-8 p.m.
Place: University of Chicago Law School, 1111 E. 60th St., Room V Map
Cost: Free
Register

 

 

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
To add your event to Crain’s Small-biz Calendar, e-mail details to smallbizcalendar@gmail.com Connect with Crain’s via Facebook and Twitter. And stay on top of Chicago business with Crain’s free daily e-newsletters.

Goldman’s big small-biz push, law school for entrepreneurs and more

Oct 8, 2012   //   by jswima1   //   Blog  //  No Comments

Crain’s brings you weekly news of seminars, networking events, awards dinners, contests and courses of interest to Chicago-area entrepreneurs. Send your event announcements to smallbizcalendar@gmail.com

EVENTS JUST ANNOUNCED

Tuesday, Oct. 9
Webinar: Grow Your Business With WBDC
Get an overview of programs and services offered by Women’s Business Development Center in Chicago office, online and throughout our nine-state Midwestern region.
When: Noon-1 p.m.
Cost: Free
Register

~~~~~

Tuesday, Oct. 9
Goldman Sachs 10,000 Small Business Program Orientation
This practical business management education program helps small-business owners develop the skills they need to grow their companies.
When: 6:30-8 p.m.
Place:
Harold Washington College, 30 E. Lake St., Room 102 Map
RSVP

~~~~~

Wednesday, Oct 17
Franchising: It’s Not Just Burgers and Fries
Open your eyes to the vast land of opportunity franchise ownership represents, the myriad business models, concepts and licenses to choose from, and the skill sets and capital you will need to get started.
When: 5-7 p.m.
Place: SCORE/SBA, 500 W. Madison St., Suite 1150 Map
Cost: $30-$40
Register

~~~~~

Tuesday, Oct. 16
5 Secrets of Successful Branding
Learn how to think like your consumers and emotionally fine-tune your image and approach to effectively relate to any audience.
When: 6:30-8 p.m.
Place: Enerspace Chicago, 412a N. Carpenter St., Suite 301 Map
Cost:
$20
Register

~~~~~

Wednesday, Oct. 17
How to Obtain a Mobile Food Dispenser/Preparer License
Do you want to run a food truck in Chicago? Learn how to get licensed and other operational requirements at this workshop.
When: 3-4:30 p.m.
Place: Chicago Department of Business Affairs, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

Friday, Oct. 19
Tax Rules for the Self-Employed and Small Business Owners
Learn about when you must file a tax return, make estimated tax payments, what constitutes taxable income, deducting business expenses and record keeping.
When: 9-10:30 a.m.
Place: Chicago Department of Business Affairs, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

Tuesday, Oct. 23
Law School for Entrepreneurs
Quick and dirty lessons on entity selection, partnership and shareholder agreements, leases, issues in employment, nondisclosure agreements, other contracts, tax issues and personal estate planning and asset protection.
When:
6-8 p.m.
Place: Michigan Plaza, 205 N. Michigan Ave., Suite 2500 Map
Cost: $20
Register

~~~~~

Thursday, Nov. 1
The ABCs of Starting a Business
Learn the steps you should take to start and run a business with experts who will assess your prospects, give you initial direction and inspire you to move forward.
When: 8:45 a.m.-noon
Place: SCORE/SBA, 500 W. Madison St., Suite 1150 Map
Cost: $40-$50
Register

~~~~~

Saturday, Nov. 3
Innovating Social Change Conference
Northwestern University Kellogg School of Management presents “Profit and Purpose: A 360° View on Stakeholder Engagement” featuring visionaries who are leveraging business potential to bring about social change.
When: 8:30 a.m. – 5 p.m.
Place: Allen Center, 2169 Campus Drive, Evanston Map
Cost: $25-$12
Register

~~~~~

Monday, Nov. 5
How to Run a Kickstarter Campaign
Using analytics and digital marketing expertise, presenter Aalap Shah of SoMe Digital Media LLC will demonstrate tips for setting and hitting fundraising goals.
When: 5-7 p.m.
Place: Illinois Small Business Development Center at UIC, 815 W. Van Buren St., Suite 400 Map
Cost: Free
Register

~~~~~

Friday, Nov. 9
Business Plan: A Roadmap to You, Necessary for Loans
This workshop covers the essential elements of business plan development: setting goals and objectives, preparing marketing and financial plans, and defining action steps to attain appropriate goals.
When: 8:45 a.m.-noon
Place: SCORE/SBA Office, 500 W. Madison Ave., Suite 1150 Map
Cost:
$40-$50
Register

~~~~~

Thursday, Dec. 6.
Social Media: Experts in Residence with Aalap Shah
Aalap Shah is an entrepreneur with experience in creating engaging and viral marketing campaigns and strategies for businesses to drive traffic and revenue to their online and physical sales channels. Program offers 30-minute one-on-one discussion about ideas, advice and business development.
When: 3:30-5:30 p.m.
Place: Illinois Small Business Development Center at UIC, 815 W. Van Buren St., Suite 400 Map
Cost: Free
Register

EVENTS THIS WEEK

Monday, Oct. 8
The Art of Selling Without Really Selling
Presenter Jim Sheehan of Sales Results, Inc., provide tips on how to improve your revenue.
When: 7-9 p.m.
Place: Schaumburg Township District Library, Central Library, Rasmussen North, 130 S. Roselle Road, Schaumburg
Cost: Free
Register

Monday, Oct. 8.
Cage-Free Guide to Starting a Company
Students will first learn about how to select the right business entity. We’ll get into the nitty-gritty details of how to decipher between LLC and Inc., and learn which title is right for your budding business.
When: 6-7:30 p.m.
Place: Michigan Plaza, 205 N. Michigan Ave., Suite 2500 Map
Cost: $20
Register

~~~~~

Monday, Oct. 8
How to Form Your Own Corporation or LLC
CPA Clint Costa of Harrison & Held will help you learn how to pick the right business entity and how to save money as you establish yourself and become recognized as a business by the state.
When: 6-7:30 p.m.
Place: Michigan Plaza, 205 N. Michigan Ave., Suite 2500 Map
Cost: $20
Register

~~~~~

Tuesday, Oct. 9
Entrepreneurs Unpluggd: Recognizing and Capitalizing on Opportunities
Emerson Spartz, founder and CEO of SpartzMedia; Matt Matros, founder and CEO of Protein Bar; and Jill Salzman, founder and CEO of Founding Moms, discuss their startup ideas, how they recognized the potential of their companies and executing the first steps to growth.
When: 6-9 p.m.
Place: Chopin Theatre, 1543 W. Division St. Map
Cost: $20-$30
Register

~~~~~

Tuesday, Oct. 9
Taking Control of Your Website With WordPress
WordPress developer Becky Davis will teach you about the power of this web platform and how it can benefit your business.
When: 8:45 a.m.-noon
Place: SCORE/SBA, 50 W. Madison St., Suite 1150 Map
Cost: $50, $60
Register/information

~~~~~

Wednesday, Oct. 10
How to Write a Business Plan
John Noel of the Illinois Small Business Development Center at the University of Illinois at Chicago gives an overview on the elements of business plans and how to properly produce one.
When: 3-4:30 p.m.
Place: Chicago Department of Business Affairs, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

Wednesday, Oct. 10
Export Basics
Class will discuss determining a product’s export potential, assessing a company’s export readiness and developing an export plan and strategy. Presentation by E. Nystrom, Illinois SBDC.
When: 9 a.m.-noon
Place: College of Lake County, 19351 W. Washington St., Room T326, Grayslake Map
Cost: $50
Register

~~~~~

Wednesday, Oct. 10
Export Basics
Class, sponsored by the Illinois SBDC at College of Lake County, will discuss determining a product’s export potential, assessing a company’s export readiness and developing an export plan and strategy.
When 9 a.m.-noon
Place: College of Lake County, 19351 W. Washington St., Room T326, Grayslake Map
Cost: $50
Information

~~~~~

Wednesday, Oct. 10
Business Plan Basics
Learn the requirements to start a business and the resources available to support a new venture. Topics include: business plan preparation, market research, legal structures, and financial plan.
When: 3-4:30 p.m.
Place: Chicago City Hall, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information

~~~~~

Thursday, Oct. 11
Spotlight on Entrepreneurial Opportunities for Baby Boomers
Center for Productive Longevity program to empower more people to live active, engaged and productive lives in their later years and to inspire more people to become entrepreneurs by providing them with the resources and guidance they need to succeed.
When: 7:30 a.m.-5 p.m.
Place: Northwestern University Kellogg School of Management, 2001 Sheridan Road, Evanston Map
Cost: $35
Register

~~~~~

Friday, Oct. 12
Technology 101 for Small Business
Laura Sanchez, CEO of SWATware, will teach you how to implement some of IT’s best practices for your company and how to avoid mistakes many small businesses make regarding IT governance.
When: 9:20-11 a.m.
Place: Chicago Department of Business Affairs, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

UPCOMING EVENTS

Monday, Oct. 15
Global Partnership USA 2012 in Chicago
Explore and develop comprehensive business partnerships with Korean manufacturers at this forum, networking luncheon and one-on-one meetings sponsored by Korea Trade-Investment Promotion Agency.
When: 9 a.m.-6 p.m.
Place: Donald E. Stephens Convention Center, 5555 N. River Road, Rosemont Map
Cost:
Free
Register

~~~~~

Tuesday, Oct. 16
Big Data Means Big Opportunities
Wondering exactly what “big data” is and what it means for your business? Find out and hear from a Chicagoland panel real-life examples of how big data is transforming the business landscape.
When: 5:30-8:30 p.m.
Place: Emmi Solutions, 300 W. Adams St., Suite 1200 Map
Cost: $10-40
Register

~~~~~

Tuesday, Oct. 16
Built In Chicago Launch
Recently launched startups present their companies in front of 350 investors, fellow entrepreneurs and startup enthusiasts.
When: 6-9 p.m.
Place: Rockit Bar & Grill, 22 W. Hubbard St. Map
Cost
: $10-$20
Register

~~~~~

Wednesday, Oct. 17
How to Sell to Chinese Consumers Through E-Commerce
International Trade Association of Greater Chicago presents Frank Lavin, CEO, Export Now.
When: 5:30 p.m.
Place: Rosewood Restaurant, 9421 W. Higgins Road, Rosemont Map
Cost: $50-$65
Info/Registration: rsvp@itagc.org

~~~~~

Thursday, Oct. 18
Expanding Horizons for Small Businesses Entering International Markets
Learn how hundreds of American small businesses have used Overseas Private Investment Corp. finance and insurance products to gain access to emerging markets overseas.
When: 7:30 a.m.-4:45 p.m.
Place: Embassy Suites Rosemont, 5500 N. River Road, Rosemont Map
Cost: $50
Info/Register

~~~~~

Thursday, Oct. 18
Financing Your Small Business
This seminar will help you prepare to approach a commercial lender for a small-business loan. Startups and entrepreneurs welcome.
When: 6-8 p.m.
Place: North Side Community Federal Credit Union,1011 W. Lawrence Ave.Map
Cost: Free
Register: info@northsidecommunityfcu.org

~~~~~

Thursday, Oct. 18
Making Competitors Irrelevant
David Aaker, author and vice chairman of Prophet, discusses his latest book: “Brand Relevance: Making Competitors Irrelevant.”
When: 11 a.m.-1:30 p.m.
Place: The Standard Club, 320 S. Plymouth Court Map
Cost: $45-$65
Register

~~~~~

Thursday, Oct. 18
Expanding Horizons: Workshop for Small Businesses Entering International Markets
Learn how hundreds of American small businesses have used Overseas Private Investment Corporation finance and insurance products to gain access to emerging markets overseas.
When: 7:30 a.m.-5 p.m.
Place: Embassy Suites Chicago-O’Hare/Rosemont, 5500 N. River Road, Rosemont Map
Cost: $50
Register

~~~~~

Monday, Oct. 22
Chicago Innovation Awards
An event to celebrate the creative spirit of the Chicago region by honoring its most innovative new products and services.
When: 5-8:30 p.m.
Place: Harris Theater, 205 E. Randolph Drive
Cost: $25
Register

~~~~~

Monday, Oct. 22
Startup Grind Chicago
Startup Grind is an event series and website designed to help educate, inspire and connect local entrepreneurs. Ross Kimbarovsky, co-founder of CrowdSpring, will share his experiences.
When: 7-9 p.m.
Place: 1871, 222 Merchandise Mart Plaza, 12th floor Map
Cost: $10-$30
Register

~~~~~

Tuesday, Oct. 23
Pocketbook-Friendly Publicity: Free PR for Your Business
This workshop will teach you ways to get great publicity without the publicist. Learn how to make a pitch, follow up with media professionals and use social media to accomplish PR tasks.
When: 10 a.m.-8 p.m.
Place: Enerspace, 1046 W. Kinzie St.Map
Cost: $45
Register

~~~~~

Thursday, Oct. 25
The Basics of Search Engine Optimization
Web marketing guru Rod Holmes from Chicago Style SEO explains the basics of what to do (and what not to do) to be recognized by the major search engines.
When: 9-10:30 a.m.
Place: Industrial Council of Nearwest Chicago, 320 N. Damen Ave., first floor Map
Cost: Free
Register

~~~~~

Monday, Oct. 29
The Power of Email Marketing: Leveraging Social Media
Tom Casale, founder of Simplified Solutions, provide a concise but comprehensive overview of how easy it is to create and send professional-looking email marketing combined with great social marketing efforts.
When: 8:45 a.m.-noon
Place: SCORE/SBA, 50 W. Madison St., Suite 1150 Map
Cost: $50, $60
Register/Information

~~~~~

Tuesday, Oct. 30
TechnoriPitch
A monthly showcase of innovative startups pitching their latest technologies before a crowd of entrepreneurs, designers, tech companies, investors and tech enthusiasts.
When: 6:30-8:45 p.m.
Place: Chase Auditorium, 10 S. Dearborn St., lower lobby Map
Cost: $10-$20
Register/Info

~~~~~

Wednesday, Oct. 31
Echelon Leadership Summit
We all lead from where we are currently. Improve your leadership and take yourself to the next level.
When: 7:30 a.m.-2 p.m.
Place: NIU Naperville Conference Center, 1120 E. Diehl Road, Naperville Map
Cost: $99-$150
Register

~~~~~

Thursday, Nov. 1
Is Content Still King?
Joe Pulizzi, author, speaker and strategist for content marketing, presents a TED-style session on content generation and use.
When: 11 a.m.-1:30 p.m.
Place:
The Standard Club, 320 S. Plymouth Court Map
Cost: $45-$65
Register

~~~~~

Nov. 1-3
National Collegiate Entrepreneurs’ Organization (CEO) Conference
Join more than 1,200 students, faculty, entrepreneurs and other entrepreneurial-minded individuals at this motivational event where 70 outstanding entrepreneurs and business leaders share their expertise and lessons.
Place: Hyatt Regency McCormick Place, 2233 S. Martin Luther King Drive Map
Information

~~~~~

Thursday, Nov. 1
Information Technology for Small Business
Catch phrases — “the cloud,” “SEO,” “VoIP” — can be confusing. Not sure where to start or what to do? Learn DIY tactics that can save you time and money. Presented by Seraph Technology Solutions.
When: 6-8 p.m.
Place: University of Chicago Law School, 1111 E. 60th St., Room V Map
Cost: Free
Register

~~~~~

Wednesdays, Nov. 7 -March 6
Entrepreneurship Primer
DePaul University faculty and experienced entrepreneurs present theories combining traditional MBA programs with the real-world entrepreneurial training needed for success.
When: 6-9 p.m.
Place: DePaul University, 14 E. Jackson Blvd., Chicago Map
Cost: $2,995
Register

~~~~~

Wednesday, Nov. 14
Starting a Business in Illinois
Learn the basic elements of starting a successful business including an overview of the business plan. The presenter offers a realistic view of the requirements to start a business and the resources available to support a new venture.
When: 4-6 p.m.
Place: Harold Washington Library, 400 S. State St., lower level theater room Map
Cost: Free
Register

~~~~~

Thursday, Nov. 15
Financing Your Small Business
This seminar will help you prepare to approach a commercial lender for a small-business loan. Startups and entrepreneurs welcome.
When: 6-8 p.m.
Place: North Side Community Federal Credit Union, 1011 W. Lawrence Ave.Map
Cost: Free
Register: info@northsidecommunityfcu.org

~~~~~

Tuesday, Nov. 17
10 Things Every Entrepreneur Must Know
This workshop led by Mike Sullivan will provide business insights a typical entrepreneur may have never considered, which may mean the difference between stunning success and abysmal failure.
When: 7-8:30 p.m.
Place: Wilmette Public Library, 1242 Wilmette Ave., Wilmette
Cost: Free
Register

~~~~~

Thursday, Nov. 29
The Basics of Pay-Per-Click Advertising
Rod Holmes from Chicago Style SEO gives some basic guidelines and answers questions on how to make your web advertising campaign a success.
When: 9-10:30 a.m.
Place: Industrial Council of Nearwest Chicago, 320 N. Damen Ave., first floor Map
Cost: Free
Register

~~~~~

Thursday, Dec. 6
Credit 101 for Small Business Owners
Get the basics of credit scores for small-business owners, including checking and understanding your credit report, fixing errors, and what you can do to build and improve your credit. Mike Cohen, Illinois SBDC at the Duman Entrepreneurship Center at JVS Chicago, presents.
When: 6-8 p.m.
Place: University of Chicago Law School, 1111 E. 60th St., Room V Map
Cost: Free
Register

 

 

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
To add your event to Crain’s Small-biz Calendar, e-mail details to smallbizcalendar@gmail.com Connect with Crain’s via Facebook and Twitter. And stay on top of Chicago business with Crain’s free daily e-newsletters.

Goldman’s big small-biz push, law school for entrepreneurs and more

Oct 8, 2012   //   by jswima1   //   Blog  //  No Comments

Crain’s brings you weekly news of seminars, networking events, awards dinners, contests and courses of interest to Chicago-area entrepreneurs. Send your event announcements to smallbizcalendar@gmail.com

EVENTS JUST ANNOUNCED

Tuesday, Oct. 9
Webinar: Grow Your Business With WBDC
Get an overview of programs and services offered by Women’s Business Development Center in Chicago office, online and throughout our nine-state Midwestern region.
When: Noon-1 p.m.
Cost: Free
Register

~~~~~

Tuesday, Oct. 9
Goldman Sachs 10,000 Small Business Program Orientation
This practical business management education program helps small-business owners develop the skills they need to grow their companies.
When: 6:30-8 p.m.
Place:
Harold Washington College, 30 E. Lake St., Room 102 Map
RSVP

~~~~~

Wednesday, Oct 17
Franchising: It’s Not Just Burgers and Fries
Open your eyes to the vast land of opportunity franchise ownership represents, the myriad business models, concepts and licenses to choose from, and the skill sets and capital you will need to get started.
When: 5-7 p.m.
Place: SCORE/SBA, 500 W. Madison St., Suite 1150 Map
Cost: $30-$40
Register

~~~~~

Tuesday, Oct. 16
5 Secrets of Successful Branding
Learn how to think like your consumers and emotionally fine-tune your image and approach to effectively relate to any audience.
When: 6:30-8 p.m.
Place: Enerspace Chicago, 412a N. Carpenter St., Suite 301 Map
Cost:
$20
Register

~~~~~

Wednesday, Oct. 17
How to Obtain a Mobile Food Dispenser/Preparer License
Do you want to run a food truck in Chicago? Learn how to get licensed and other operational requirements at this workshop.
When: 3-4:30 p.m.
Place: Chicago Department of Business Affairs, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

Friday, Oct. 19
Tax Rules for the Self-Employed and Small Business Owners
Learn about when you must file a tax return, make estimated tax payments, what constitutes taxable income, deducting business expenses and record keeping.
When: 9-10:30 a.m.
Place: Chicago Department of Business Affairs, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

Tuesday, Oct. 23
Law School for Entrepreneurs
Quick and dirty lessons on entity selection, partnership and shareholder agreements, leases, issues in employment, nondisclosure agreements, other contracts, tax issues and personal estate planning and asset protection.
When:
6-8 p.m.
Place: Michigan Plaza, 205 N. Michigan Ave., Suite 2500 Map
Cost: $20
Register

~~~~~

Thursday, Nov. 1
The ABCs of Starting a Business
Learn the steps you should take to start and run a business with experts who will assess your prospects, give you initial direction and inspire you to move forward.
When: 8:45 a.m.-noon
Place: SCORE/SBA, 500 W. Madison St., Suite 1150 Map
Cost: $40-$50
Register

~~~~~

Saturday, Nov. 3
Innovating Social Change Conference
Northwestern University Kellogg School of Management presents “Profit and Purpose: A 360° View on Stakeholder Engagement” featuring visionaries who are leveraging business potential to bring about social change.
When: 8:30 a.m. – 5 p.m.
Place: Allen Center, 2169 Campus Drive, Evanston Map
Cost: $25-$12
Register

~~~~~

Monday, Nov. 5
How to Run a Kickstarter Campaign
Using analytics and digital marketing expertise, presenter Aalap Shah of SoMe Digital Media LLC will demonstrate tips for setting and hitting fundraising goals.
When: 5-7 p.m.
Place: Illinois Small Business Development Center at UIC, 815 W. Van Buren St., Suite 400 Map
Cost: Free
Register

~~~~~

Friday, Nov. 9
Business Plan: A Roadmap to You, Necessary for Loans
This workshop covers the essential elements of business plan development: setting goals and objectives, preparing marketing and financial plans, and defining action steps to attain appropriate goals.
When: 8:45 a.m.-noon
Place: SCORE/SBA Office, 500 W. Madison Ave., Suite 1150 Map
Cost:
$40-$50
Register

~~~~~

Thursday, Dec. 6.
Social Media: Experts in Residence with Aalap Shah
Aalap Shah is an entrepreneur with experience in creating engaging and viral marketing campaigns and strategies for businesses to drive traffic and revenue to their online and physical sales channels. Program offers 30-minute one-on-one discussion about ideas, advice and business development.
When: 3:30-5:30 p.m.
Place: Illinois Small Business Development Center at UIC, 815 W. Van Buren St., Suite 400 Map
Cost: Free
Register

EVENTS THIS WEEK

Monday, Oct. 8
The Art of Selling Without Really Selling
Presenter Jim Sheehan of Sales Results, Inc., provide tips on how to improve your revenue.
When: 7-9 p.m.
Place: Schaumburg Township District Library, Central Library, Rasmussen North, 130 S. Roselle Road, Schaumburg
Cost: Free
Register

Monday, Oct. 8.
Cage-Free Guide to Starting a Company
Students will first learn about how to select the right business entity. We’ll get into the nitty-gritty details of how to decipher between LLC and Inc., and learn which title is right for your budding business.
When: 6-7:30 p.m.
Place: Michigan Plaza, 205 N. Michigan Ave., Suite 2500 Map
Cost: $20
Register

~~~~~

Monday, Oct. 8
How to Form Your Own Corporation or LLC
CPA Clint Costa of Harrison & Held will help you learn how to pick the right business entity and how to save money as you establish yourself and become recognized as a business by the state.
When: 6-7:30 p.m.
Place: Michigan Plaza, 205 N. Michigan Ave., Suite 2500 Map
Cost: $20
Register

~~~~~

Tuesday, Oct. 9
Entrepreneurs Unpluggd: Recognizing and Capitalizing on Opportunities
Emerson Spartz, founder and CEO of SpartzMedia; Matt Matros, founder and CEO of Protein Bar; and Jill Salzman, founder and CEO of Founding Moms, discuss their startup ideas, how they recognized the potential of their companies and executing the first steps to growth.
When: 6-9 p.m.
Place: Chopin Theatre, 1543 W. Division St. Map
Cost: $20-$30
Register

~~~~~

Tuesday, Oct. 9
Taking Control of Your Website With WordPress
WordPress developer Becky Davis will teach you about the power of this web platform and how it can benefit your business.
When: 8:45 a.m.-noon
Place: SCORE/SBA, 50 W. Madison St., Suite 1150 Map
Cost: $50, $60
Register/information

~~~~~

Wednesday, Oct. 10
How to Write a Business Plan
John Noel of the Illinois Small Business Development Center at the University of Illinois at Chicago gives an overview on the elements of business plans and how to properly produce one.
When: 3-4:30 p.m.
Place: Chicago Department of Business Affairs, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

Wednesday, Oct. 10
Export Basics
Class will discuss determining a product’s export potential, assessing a company’s export readiness and developing an export plan and strategy. Presentation by E. Nystrom, Illinois SBDC.
When: 9 a.m.-noon
Place: College of Lake County, 19351 W. Washington St., Room T326, Grayslake Map
Cost: $50
Register

~~~~~

Wednesday, Oct. 10
Export Basics
Class, sponsored by the Illinois SBDC at College of Lake County, will discuss determining a product’s export potential, assessing a company’s export readiness and developing an export plan and strategy.
When 9 a.m.-noon
Place: College of Lake County, 19351 W. Washington St., Room T326, Grayslake Map
Cost: $50
Information

~~~~~

Wednesday, Oct. 10
Business Plan Basics
Learn the requirements to start a business and the resources available to support a new venture. Topics include: business plan preparation, market research, legal structures, and financial plan.
When: 3-4:30 p.m.
Place: Chicago City Hall, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information

~~~~~

Thursday, Oct. 11
Spotlight on Entrepreneurial Opportunities for Baby Boomers
Center for Productive Longevity program to empower more people to live active, engaged and productive lives in their later years and to inspire more people to become entrepreneurs by providing them with the resources and guidance they need to succeed.
When: 7:30 a.m.-5 p.m.
Place: Northwestern University Kellogg School of Management, 2001 Sheridan Road, Evanston Map
Cost: $35
Register

~~~~~

Friday, Oct. 12
Technology 101 for Small Business
Laura Sanchez, CEO of SWATware, will teach you how to implement some of IT’s best practices for your company and how to avoid mistakes many small businesses make regarding IT governance.
When: 9:20-11 a.m.
Place: Chicago Department of Business Affairs, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

UPCOMING EVENTS

Monday, Oct. 15
Global Partnership USA 2012 in Chicago
Explore and develop comprehensive business partnerships with Korean manufacturers at this forum, networking luncheon and one-on-one meetings sponsored by Korea Trade-Investment Promotion Agency.
When: 9 a.m.-6 p.m.
Place: Donald E. Stephens Convention Center, 5555 N. River Road, Rosemont Map
Cost:
Free
Register

~~~~~

Tuesday, Oct. 16
Big Data Means Big Opportunities
Wondering exactly what “big data” is and what it means for your business? Find out and hear from a Chicagoland panel real-life examples of how big data is transforming the business landscape.
When: 5:30-8:30 p.m.
Place: Emmi Solutions, 300 W. Adams St., Suite 1200 Map
Cost: $10-40
Register

~~~~~

Tuesday, Oct. 16
Built In Chicago Launch
Recently launched startups present their companies in front of 350 investors, fellow entrepreneurs and startup enthusiasts.
When: 6-9 p.m.
Place: Rockit Bar & Grill, 22 W. Hubbard St. Map
Cost
: $10-$20
Register

~~~~~

Wednesday, Oct. 17
How to Sell to Chinese Consumers Through E-Commerce
International Trade Association of Greater Chicago presents Frank Lavin, CEO, Export Now.
When: 5:30 p.m.
Place: Rosewood Restaurant, 9421 W. Higgins Road, Rosemont Map
Cost: $50-$65
Info/Registration: rsvp@itagc.org

~~~~~

Thursday, Oct. 18
Expanding Horizons for Small Businesses Entering International Markets
Learn how hundreds of American small businesses have used Overseas Private Investment Corp. finance and insurance products to gain access to emerging markets overseas.
When: 7:30 a.m.-4:45 p.m.
Place: Embassy Suites Rosemont, 5500 N. River Road, Rosemont Map
Cost: $50
Info/Register

~~~~~

Thursday, Oct. 18
Financing Your Small Business
This seminar will help you prepare to approach a commercial lender for a small-business loan. Startups and entrepreneurs welcome.
When: 6-8 p.m.
Place: North Side Community Federal Credit Union,1011 W. Lawrence Ave.Map
Cost: Free
Register: info@northsidecommunityfcu.org

~~~~~

Thursday, Oct. 18
Making Competitors Irrelevant
David Aaker, author and vice chairman of Prophet, discusses his latest book: “Brand Relevance: Making Competitors Irrelevant.”
When: 11 a.m.-1:30 p.m.
Place: The Standard Club, 320 S. Plymouth Court Map
Cost: $45-$65
Register

~~~~~

Thursday, Oct. 18
Expanding Horizons: Workshop for Small Businesses Entering International Markets
Learn how hundreds of American small businesses have used Overseas Private Investment Corporation finance and insurance products to gain access to emerging markets overseas.
When: 7:30 a.m.-5 p.m.
Place: Embassy Suites Chicago-O’Hare/Rosemont, 5500 N. River Road, Rosemont Map
Cost: $50
Register

~~~~~

Monday, Oct. 22
Chicago Innovation Awards
An event to celebrate the creative spirit of the Chicago region by honoring its most innovative new products and services.
When: 5-8:30 p.m.
Place: Harris Theater, 205 E. Randolph Drive
Cost: $25
Register

~~~~~

Monday, Oct. 22
Startup Grind Chicago
Startup Grind is an event series and website designed to help educate, inspire and connect local entrepreneurs. Ross Kimbarovsky, co-founder of CrowdSpring, will share his experiences.
When: 7-9 p.m.
Place: 1871, 222 Merchandise Mart Plaza, 12th floor Map
Cost: $10-$30
Register

~~~~~

Tuesday, Oct. 23
Pocketbook-Friendly Publicity: Free PR for Your Business
This workshop will teach you ways to get great publicity without the publicist. Learn how to make a pitch, follow up with media professionals and use social media to accomplish PR tasks.
When: 10 a.m.-8 p.m.
Place: Enerspace, 1046 W. Kinzie St.Map
Cost: $45
Register

~~~~~

Thursday, Oct. 25
The Basics of Search Engine Optimization
Web marketing guru Rod Holmes from Chicago Style SEO explains the basics of what to do (and what not to do) to be recognized by the major search engines.
When: 9-10:30 a.m.
Place: Industrial Council of Nearwest Chicago, 320 N. Damen Ave., first floor Map
Cost: Free
Register

~~~~~

Monday, Oct. 29
The Power of Email Marketing: Leveraging Social Media
Tom Casale, founder of Simplified Solutions, provide a concise but comprehensive overview of how easy it is to create and send professional-looking email marketing combined with great social marketing efforts.
When: 8:45 a.m.-noon
Place: SCORE/SBA, 50 W. Madison St., Suite 1150 Map
Cost: $50, $60
Register/Information

~~~~~

Tuesday, Oct. 30
TechnoriPitch
A monthly showcase of innovative startups pitching their latest technologies before a crowd of entrepreneurs, designers, tech companies, investors and tech enthusiasts.
When: 6:30-8:45 p.m.
Place: Chase Auditorium, 10 S. Dearborn St., lower lobby Map
Cost: $10-$20
Register/Info

~~~~~

Wednesday, Oct. 31
Echelon Leadership Summit
We all lead from where we are currently. Improve your leadership and take yourself to the next level.
When: 7:30 a.m.-2 p.m.
Place: NIU Naperville Conference Center, 1120 E. Diehl Road, Naperville Map
Cost: $99-$150
Register

~~~~~

Thursday, Nov. 1
Is Content Still King?
Joe Pulizzi, author, speaker and strategist for content marketing, presents a TED-style session on content generation and use.
When: 11 a.m.-1:30 p.m.
Place:
The Standard Club, 320 S. Plymouth Court Map
Cost: $45-$65
Register

~~~~~

Nov. 1-3
National Collegiate Entrepreneurs’ Organization (CEO) Conference
Join more than 1,200 students, faculty, entrepreneurs and other entrepreneurial-minded individuals at this motivational event where 70 outstanding entrepreneurs and business leaders share their expertise and lessons.
Place: Hyatt Regency McCormick Place, 2233 S. Martin Luther King Drive Map
Information

~~~~~

Thursday, Nov. 1
Information Technology for Small Business
Catch phrases — “the cloud,” “SEO,” “VoIP” — can be confusing. Not sure where to start or what to do? Learn DIY tactics that can save you time and money. Presented by Seraph Technology Solutions.
When: 6-8 p.m.
Place: University of Chicago Law School, 1111 E. 60th St., Room V Map
Cost: Free
Register

~~~~~

Wednesdays, Nov. 7 -March 6
Entrepreneurship Primer
DePaul University faculty and experienced entrepreneurs present theories combining traditional MBA programs with the real-world entrepreneurial training needed for success.
When: 6-9 p.m.
Place: DePaul University, 14 E. Jackson Blvd., Chicago Map
Cost: $2,995
Register

~~~~~

Wednesday, Nov. 14
Starting a Business in Illinois
Learn the basic elements of starting a successful business including an overview of the business plan. The presenter offers a realistic view of the requirements to start a business and the resources available to support a new venture.
When: 4-6 p.m.
Place: Harold Washington Library, 400 S. State St., lower level theater room Map
Cost: Free
Register

~~~~~

Thursday, Nov. 15
Financing Your Small Business
This seminar will help you prepare to approach a commercial lender for a small-business loan. Startups and entrepreneurs welcome.
When: 6-8 p.m.
Place: North Side Community Federal Credit Union, 1011 W. Lawrence Ave.Map
Cost: Free
Register: info@northsidecommunityfcu.org

~~~~~

Tuesday, Nov. 17
10 Things Every Entrepreneur Must Know
This workshop led by Mike Sullivan will provide business insights a typical entrepreneur may have never considered, which may mean the difference between stunning success and abysmal failure.
When: 7-8:30 p.m.
Place: Wilmette Public Library, 1242 Wilmette Ave., Wilmette
Cost: Free
Register

~~~~~

Thursday, Nov. 29
The Basics of Pay-Per-Click Advertising
Rod Holmes from Chicago Style SEO gives some basic guidelines and answers questions on how to make your web advertising campaign a success.
When: 9-10:30 a.m.
Place: Industrial Council of Nearwest Chicago, 320 N. Damen Ave., first floor Map
Cost: Free
Register

~~~~~

Thursday, Dec. 6
Credit 101 for Small Business Owners
Get the basics of credit scores for small-business owners, including checking and understanding your credit report, fixing errors, and what you can do to build and improve your credit. Mike Cohen, Illinois SBDC at the Duman Entrepreneurship Center at JVS Chicago, presents.
When: 6-8 p.m.
Place: University of Chicago Law School, 1111 E. 60th St., Room V Map
Cost: Free
Register

 

 

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
To add your event to Crain’s Small-biz Calendar, e-mail details to smallbizcalendar@gmail.com Connect with Crain’s via Facebook and Twitter. And stay on top of Chicago business with Crain’s free daily e-newsletters.

Google secrets, green growth and more

Aug 20, 2012   //   by jswima1   //   Blog  //  No Comments

Crain’s brings you weekly news of seminars, networking events, awards dinners, contests and courses of interest to Chicago-area entrepreneurs. Send your event announcements to smallbizcalendar@gmail.com

EVENTS JUST ANNOUNCED

Wednesday, Aug. 22
How to Get on the First Page of Google
This hands-on workshop reveals the secrets top internet marketers use to dominate page one of the search engines. Learn how to use video, articles, text, mobile and more to magnetically attract leads and sales for your business.
Place: SCORE/SBA, 500 W. Madison St., Suite 1150 Map
When: 8:45 a.m.-noon
Cost: $50-$60
Register

~~~~~

Thursday, Aug. 30
Webinar: Basics of Search Engine Optimization
Optimize your site for search engines. This webinar will cover the basics of SEO and what you need to know to get started.
When: 1-2 p.m.
Cost: Free
Register

~~~~~

Thursday, Sept. 6
Mentor Appreciation Night
Mentors are the backbone of the Founder Institute, and as a mentor you are invited to celebrate our collective accomplishments and socialize among your peers. Join us for drinks and appetizers with some of Chicago’s top technology entrepreneurs.
When: 6-8 p.m.
Place: Michael Jordan Steakhouse, 505 N. Michigan Ave. Map
Cost: Free
Register

~~~~~

Thursday, Sept. 6
A Sustainable Business Environment: The Future Growth of Chicago’s Green Industry
Join the Chicagoland Chamber of Commerce Environment Forum and Sustainability Committee for a discussion on how businesses can incorporate sustainable practices.
When: 4:30-6:30 p.m.
Place:
Dirtt Environmental Solutions chicago, 325 N. Wells St., Suite 1000 Map
Cost: Free
Register

~~~~~

Tuesday, Sept. 11
Webinar: Mentors, Master Your Role to Foster New Growth.
For successful entrepreneurs who want to give back to emerging businesses. Learn how you can help new, micro entrepreneurs speed up their growth by working as a mentor
When: Noon-1 p.m.
Place: Women’s Business Development Center, 8 S. Michigan Ave., 4th Floor Map
Cost: $10
Register

~~~~~

Wednesday, Sept. 19
Russia & The WTO: New Opportunities for American Exporters
International Trade Association of Greater Chicago luncheon explores opportunities in Russia, the world’s 6th largest economy and newest member of the World Trade Organization.
When: Noon–2:30 p.m.

Place: Rosewood Restaurant, 9421 W. Higgins Road, Rosemont Map
Cost: $50-$65
Info/Registration:
rsvp@itagc.org

~~~~~

Tuesday, Sept. 25
Got Funding?
Learn about funding options available for start-ups and small business owners. From angel investing and debt financing, to bootstrapping and small business loans, this event will feature experts from each funding niche.
When: 6-9 p.m.
Place: Catapult Chicago, 321 N. Clark St., Suite 2250 Map
Cost:
$10-20
Register

~~~~~

Tuesday, Sept. 25
Protecting Your Intellectual Property at Home and Abroad
Topics include: Top intellectual property mistakes of small businesses, intellectual property and trade, intellectual property and the Internet.
Place: Rosewood Restaurant, 9421 W. Higgins Road, Rosemont Map
When: 9:45 a.m. – 1:45 p.m.
Cost: $60-$75
Info/Registration: rsvp@itagc.org

~~~~~

Wednesday, Sept. 26
Tech Mixer for Illinois
U.S. Rep. Robert J. Dold, R-Ill., keynotes event featuring a panel discussion on the ingredients for innovation and job creation in the tech sector.
When: 5-7 p.m.
Place: Illinois Technology Association, 200 S. Wacker Drive, 15th Floor Map
Cost: Free with only registration; $25 at the door
Register

~~~~~

Thursday, Sept. 27
Baby-Step Basics for Social Media
Learn to use Facebook, Twitter and LinkedIn in this beginner’s social media workshop for business owners.
when: 3:30-5:30 p.m.
Place: JVS Chicago, 216 W. Jackson, Second-Floor Training Room Map
When: September 27, 3:30 p.m. to 5:30 p.m.
Cost: Free
Register

~~~~~

Wednesday, Oct. 3
NetMarketing Breakfast: Bringing Interactive Marketers Together
Find the digital marketing inspiration you’ve been looking for from other successful b-to-b marketers. Panelists will discuss their success with innovative platforms and key insights that will play an essential role in the future of your marketing strategies.
When: 7:45 – 10 a.m.
Place: Mid-America Club (map) 200 E. Randolph, 80th Floor Map
Cost: $25-$60
Register

~~~~~

Wednesday, Oct. 3
Creating a Financial Plan
Learn about preparing financial statement projections, understanding your capital needs, different types of capital sources. Participants will receive workbook templates for completing their financial projections on their own.
When: 5-7 p.m.
Place: Institute for Entrepreneurial Studies, 815 W. Van Buren, Suite 400 Map
Cost: Free
Register

~~~~~

Thursday, Oct. 18
Expanding Horizons for Small Businesses Entering International Markets
Learn how hundreds of American small businesses have used OPIC finance and insurance products to gain access to emerging markets overseas.
When:
7:30 a.m. – 4:45 p.m.
Place: Embassy Suites Rosemont, 5500 North River Road, Rosemont, IL
Cost: $50
Information/Registration

~~~~~

EVENTS THIS WEEK

Tuesday, Aug. 21
How to Use YouTube to Market Your Business
Learn how videos attract prospects by entertaining, educating and engaging audiences that that come to your blog, website or YouTube.
When: 8:45 a.m. – noon
Place: SCORE/SBA, 500 W. Madison St., Suite 1150 Map
Cost: $50-$60
Register

~~~~~

Tuesday, Aug. 21
Creative Financing for Your Small Business
Jessica Alfaro of UIC’s Institute from Entrepreneurial Studies, discusses available sources of business capital. preparing loan proposals and applications.
When: 4-6 p.m.
Place: Harold Washington Library, Video Theatre, 400 S. State St., Map
Cost: Free
Info

~~~~~

Tuesday, Aug. 21
Take the Mystery out of Finance
Are you looking for money to start or grow your business? Learn what financing options are available to you and how to position your business to attract the capital you need.
When: 1-2:30 p.m.
Place: SCORE/SBA, 500 W. Madison St., Suite 1150 Map
Cost: $10-$20
Register

~~~~~

Tuesday, Aug. 21
HR Issues That Can Literally Make or Break Your Business
Regulators are cracking down on small and medium size businesses for HR issues many business owners don’t understand. You learn how not to get tripped up by independent contractor vs. employee, exempt vs. non-exempt employees and other issues.
When: 8:30-9:45 a.m.
Place: Chicagoland Chamber of Commerce, 200 E. Randolph St. Map
Cost: $5-15
Register

~~~~~

Wednesday, Aug. 22
Strategic Social Media for Your Small Business
Workshop on using HootSuite and various social media tools to find, monitor and pursue your target demographics and create a stream of business.
When: 7-9 p.m.
Place: Holiday Club, 4000 N. Sheridan Road Map
Cost: $25
Register

~~~~~

Wednesday, Aug. 22
Smart Phone Marketing
This overview geared for small businesses will give you an understanding of how to stand out — in a good way — from competitors when you’re using smart phone marketing techniques.
When: 3-4:30 p.m.
Place: Chicago City Hall, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

Wednesday, Aug. 22
Webinar: Demystifying the Rules of Exporting
In this portion of the U.S. Census Bureau;s series on exporting you’ll learn the rules and responsibilities for all involved in export transactions. And that can save you time and money.
When:
Noon
Cost:
Free
Information

~~~~~

Thursday, Aug. 23
Webinar: Goldman Sachs 10,000 Small Businesses

Learn how you might benefit through Goldman Sachs’ $20 million dollar commitment to Chicago’s small business community through business training and access to capital.
When: 11:30 a.m. – 12:30 p.m.
Cost: Free
Register

~~~~~

Friday, Aug. 24
Taking the Edge Off Risks
Learn what you need to know about general liability, property, umbrella liability, crime, employee dishonesty and workers compensation insurance so you’ll know what to ask when you’re speaking with your insurance agent.
When: 8:45 a.m. – noon
Place: SCORE/SBA, 500 W. Madison St., Suite 1150 Map
Cost: $50-$60
Register

~~~~~

Friday, Aug. 24
Introduction to Business Accounting
Workshop where you’ll learn about the different types of financial statements and how to use them. Record keeping, management tools and how to choose an accountant are among topics that will also be covered.
When: 9:30-11 a.m.
Place: Chicago City Hall, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

UPCOMING EVENTS

Tuesday, Aug. 28
Relationship-Based Selling
Learn how to build profitable relationships by applying the MELT© system and improve techniques.
When: 8-10 a.m.
Place: Chicagoland Chamber of Commerce. 200 E. Randolph Map
Cost: $25
Register

~~~~~

Tuesday, Aug 28, 2012
Show Me the Money: Financing Your Business Options
Friends and family, angel investors, banks and venture capitalists may all be able to help you. But you’ll need to know how to prepare documents differently for different investors. Learn how to improve your chances to land funding.
When: 1-2:30 p.m.
Place: Women’s Business Development Center, 8 S. Michigan Ave., 4th Floor Map
Cost:
$40-$50
Register

~~~~~

Wednesday, Aug. 29
How to Become Certified for Doing Business with the City of Chicago
There are different types of procurement opportunities with the city. Learn what it takes to become a certified City of Chicago vendor.
When: 2-4:30 p.m.
Place: Chicago City Hall, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.2086

~~~~~

Wednesday, Aug. 29
Advanced Quickbooks
Workshop covers payroll/sales tax theory, sales tax module, adding and deactivating accounts, sales accounting and documentation, how to enter credit card/finance charges, adding fixed assets and depreciation basics.
When: 8:45 a.m. – noon
Place: SCORE/SBA, 500 W. Madison St., Suite 1150 Map
Cost: $50-$60
Register

~~~~~

Thursday, Aug. 30
Experts in Residence with Kate Koziol, Marketing
The Experts in Residence program offers four 30-minute individual sessions or future entrepreneurs to meet established professionals one-on-one to discuss business ideas, seek advice or simply have a conversation about starting and growing a business.
When: 3:30-5:30 p.m.
Place: Institute for Entrepreneurial Studies, 815 W. Van Buren, Suite 400 Map
Cost: Free
Register

~~~~~

Friday, Aug. 31
Online Marketing Basics: How To Make Online Marketing Work For Your Business
Find out what online marketing is and how you can use it by developing an effective website for your business.
When: 9:30 -11 a.m.
Place: Chicago City Hall, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.2086

~~~~~

Tuesday, Sept. 4
Wisdom, Wine and Cheese
Learn what how the Women’s Business Development Center can help prospective and established owners clarify their needs and learn about small business resources.
When: 5:30-7 p.m.
Place: Women’s Business Development Center, 8 S. Michigan Ave., 4th Floor Map
Cost:
$10-20
Register

~~~~~

Wednesday, Sept. 5
Licensing, Permit & Inspections 101
Talk to City of Chicago Inspectors and get your questions answered about requirements for you business
When: 3-4:30 p.m.
Place: Chicago City Hall, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information or 312.744.5344

~~~~~

Wednesday, Sept. 5
Built In Chicago Launch
Built In Chicago Launch gives recently launched startups the chance to pitch their businesses in front of 350 investors, entrepreneurs and startup enthusiasts.
When:
6-9 p.m.
Place: Rockit Bar & Grill, 22 W. Hubbard St. Map
Cost: $10-$15
Register

~~~~~

Sept. 14-16
Lean Startup Machine Chicago
Lean Startup Machine is a three-day workshop where attendees use Customer Development and Lean Startup principles to validate an idea for a new product or service.
Place: VentureSHOT, 744 N. Wells Map
Cost: $199-$299
Register

~~~~~

Tuesday, Sept. 18
Becoming An Expert In Your Field
Entrepreneur Jill Salzman will teach you how to create a powerful platform for your brand and help you establish yourself as a trusted industry leader.
When: 10 am.- Noon; 6-8 p.m.
Place: Enerspace, 1046 W. Kinzie St. Map
Cost:
$45
Register

~~~~~

Thursday, Sept 20
Entrepreneur Commons
A network of entrepreneurs meets to provide peer support, share issues and successes on current projects and swap information and contacts in a trusted environment. You must be an entrepreneur to attend.
When: 8-10 a.m.
Place: Foley and Lardner LLP, 321 N. Clark St., Suite 2800 Map
Cost: Free
Register

~~~~~

Thursday, Sept. 20
Entrepreneurial Woman’s Conference, Women’s Business & Buyers Mart
The 26th annual event offers women business owners real-world solutions to current problems and the opportunity to increase the profitability of their businesses by building relationships with corporate and government buyers, business experts, and other women business owners.
When: 7:30 a.m. – 7 p.m.
Place: McCormick Place-West, 2301 S. Lake Shore Drive Map
Cost: $125-$250
Register

~~~~~

Tuesday, Sept. 25
Develop Your Child Care Business
Ten week series of workshops to provide you with the tools to launch and sustain your business.
When: 6-8 p.m.
Place: Women’s Business Development Center, 8 S. Michigan Ave., 4th Floor Map
Cost:
$150
Register

~~~~~

Tuesday, Sept. 25
Small Business & Tech Tour 2012
Leading small business brands and peers meet for networking, technology, expertise, and education. Learn what the "new small business" does to deal with today’s toughest challenges.
When: 7:30 a.m-5 p.m.
Place: Microsoft AON Building, 200 E. Randolph Drive, Suite 200 Map
Cost:$79
Register

~~~~~

Wednesday, September 26
Starting a Business in Illinois: Creating a Marketing Plan
This workshop is designed to teach you the basic 4-P’s of marketing: Product, Price, Place and Promotion.
When: 5-7 p.m.
Place: Institute for Entrepreneurial Studies, 815 W. Van Buren, Suite 400 Map
Cost: Free
Register

~~~~~

Friday, Sept. 28
Small Business Marketing and Expo
Annual business-to-business networking and social media marketing event at Illinois Small Business Development Center Chicago State University.
When: 9 a.m.-2 p.m.
Place: To be determined
Cost: $50
Info

~~~~~

Oct. 1-2
CONVERGE Chicago Social Media Conference
Industry branding practitioners provide real-world business cases that enhance both the brand engagement with consumers and ultimately drive bottom-line P&L statements.
When: 8 a.m. – 5 p.m.
Place: Union League Club of Chicago, 65 W. Jackson Map
Cost: $99-$499
Register

~~~~~

October 3-5
2012 Polsky Center Open House
The Center will host open house drop-in sessions for students to learn about entrepreneurship at the University of Chicago, including courses, programs, student groups, and more. For information, contact Tracey Keller.

~~~~~

Friday, Oct. 5
City Treasurer’s Small Business Expo
More than 3,000 attendees gather for workshops and resources to help their businesses grow.
When: 8:30 a.m. – 3:30 p.m.
Place: UIC Forum, 725 W. Roosevelt Road Map
Cost
: Free
Info/Register

~~~~~

Wednesday, Oct. 10
Export Basics
Class, sponsored by the Illinois SBDC at College of Lake County, will discuss determining a product’s export potential, assessing a company’s export readiness and developing an export plan and strategy.
When 9 a.m.-noon
Place: College of Lake County, 19351 West Washington Street, Room T326, Grayslake Map
Cost: $50.
Information

~~~~~

Wednesday, Oct. 10
Business Plan Basics
Learn the requirements to start a business and the resources available to support a new venture. Topics include: business plan preparation, market research, legal structures, and financial plan.
When: 3-4:30 p.m.
Place: Chicago City Hall, 121 N. LaSalle St., Room 805 Map
Cost: Free
Information

~~~~~

Thursday, Oct. 18
Expanding Horizons for Small Businesses Entering International Markets
Learn how hundreds of American small businesses have used Overseas Private Investment Corp. finance and insurance products to gain access to emerging markets overseas.
When: 7:30 a.m. 4:45 p.m.
Place: Embassy Suites Rosemont, 5500 N. River Road, Rosemont Map
Cost: $50.
Info/Register

~~~~~

Monday, Oct. 22
Chicago Innovation Awards
An event to celebrate the creative spirit of the Chicago region by honoring its most innovative new products and services.
When: 5-8:30 p.m.
Place: Harris Theater, 205 E. Randolph Drive
Cost: $25
Register

~~~~~

Tuesday, Oct. 23
Pocketbook-Friendly Publicity: Free PR For Your Business
This workshop will teach you ways to get great publicity without the fancy publicist! Learn how to make a pitch, follow up with media professionals and use social media to accomplish PR tasks.
When: 10 a.m.-8 p.m.
Place: Enerspace, 1046 W. Kinzie Map
Cost: $45
Register

~~~~~

Nov. 1-3
National Collegiate Entrepreneurs’ Organization (CEO) Conference
Join over 1,200 students, faculty, entrepreneurs, and other entrepreneurial-minded individuals at this motivational event where 70 outstanding entrepreneurs and business leaders share their expertise and lessons.
Place: Hyatt Regency McCormick Place, 2233 South Martin L. King Drive Map
Information

~~~~~

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
To add your event to Crain’s Small-biz Calendar, e-mail details to smallbizcalendar@gmail.com Connect with Crain’s via Facebook and Twitter. And stay on top of Chicago business with Crain’s free daily e-newsletters.

Fluorescent bulb recycler gets a jolt from Goldman

Jul 26, 2012   //   by jswima1   //   Blog  //  No Comments

By Judith Nemes

EverLights has been a successful fluorescent fixture recycling company, but owner Kelly Gallagher hopes to take it to the next level with the skills she picked up this year in an intensive business training program sponsored by Goldman Sachs.With no formal business experience, Ms. Gallagher, her brother Ken and mom Patt in 1995 launched a company that collects and recycles fluorescent light bulbs for businesses that didn’t want them to end up in landfills. Ms. Gallagher, then 21, aimed to create a company that would safely recycle fluorescent lamps and other light bulbs because the toxic mercury content in those bulbs never decomposes in landfills. The trio’s corporate customers were in other states, since light bulb recycling laws weren’t on the books in Illinois at the time. They joined others to work on changing legislation, and new recycling laws were enacted in Illinois in 1997.

The Chicago-based company grew modestly but steadily over the years, increasing sales by about 10 percent each year, says Ms. Gallagher, who now runs the company solo. This year, EverLights expects to hit $2 million in revenue, with about half from Chicago-area customers. Some of the firm’s biggest clients include Walgreen stores nationally and, closer to home, it provides services to six Chicago city colleges, the John Hancock Center and the University of Chicago.

Last year, Ms. Gallagher applied to attend a program created by Goldman Sachs and funded by The Goldman Sachs Foundation, which promised to boost her skills as a business owner. The investment firm designed a five-month crash course — called 10,000 Small Businesses — that’s free to small-business owners who want to learn strategic skills. It was a competitive application process, and Ms. Gallagher was among 37 students out of 150 applicants accepted in the Chicago area’s first class this year. She graduated in May and says she is already enjoying results from participating.

Crain’s met with Ms. Gallagher to learn how the Goldman Sachs program refined her business know-how.

Crain’s: How has your perspective about running your company changed over the years that led you to apply to the Goldman Sachs program?

Ms. Gallagher: I’ve evolved from a tree-hugger and “let’s get mercury out of the landfills” to looking at this as a business. I would have had that (phrase) tattooed on my butt back then. Now I’ve changed my focus to spreadsheets, accounting and growing the business.

I have an English lit background with no formal business training. I was overwhelmed with the commitment of getting an MBA. When the Goldman Sachs program came along, I thought: I can do this. It’s only five months.

Crain’s: How demanding was the program?

Ms. Gallagher: When you’re accepted, you have to commit to every class and the homework assignments. Goldman Sachs is partnered with Chicago City Colleges and they flew in Babson College professors to teach the program (and mentor the local instructors too, since Babson has one of the best entrepreneurial business programs in the country). We had class every other Friday from 8 to 5:30 and every other Thursday night. There was lots of homework in between and we had to write a growth plan for our final assignment. Each student also had a consultant come in to our companies to work with us directly to pull apart our business.

Crain’s: What were the most valuable things you learned?

Ms. Gallagher: It gave me a business edge and a different way of looking at how successful we are, ways we can grow and how to measure that growth. I called it a boutique MBA because it’s geared to small-business owners. Every class presented a scenario and challenge that I’ve experienced at my own company. I got a training opportunity that cut out the stuff that I’ll never have to deal with as a multimillion-dollar company.

Now I have more tangible goals. My company will hit $2 million in revenues this year and the goal is to hit $8 million in three years. This program gave me a road map of how to get there. It also taught me how to apply metrics toward growth opportunities to see if it makes sense for us to pursue them.

Revenues for 2012 so far have grown 25 percent from the year before. I attribute some of that to the program, because I started applying what I was learning to the business right away. For example, we recently added an auditing service for our clients.

Crain’s: Did the program teach you anything that is particularly helpful for a small company trying to succeed in the green sector?

Ms. Gallagher: Not really. They customize the program for each business since we all get one-on-one time, but the program isn’t designed for any one specific sector. But if a company is trying to change its buying process to be more green or one of the goals is to be more eco-minded, the program teaches them how to figure out what makes most sense for your business to pursue, and how to measure the results.

Crain’s: Were there other green-focused company owners in your classroom?

Ms. Gallagher: There was great diversity in the class, and a couple of landscaping companies had some green aspects to their business. Other classmates included owners of a yoga studio, a motorcycle company, a doggy day care center, and home health centers. There was an acupuncturist, owners of a few tech companies, and a baker. We had different businesses but we were all coming from the same financial footprint.

Crain’s: How were you able to fit in this five-month, 100-hour program into your life that was already crammed full running a company with only a handful of employees and taking care of three children under 10 years old?

Ms. Gallagher: I needed to get everyone’s blessing because I knew it was going to be a crunch. Everyone around me supported me, and that was all it took. At graduation my staff told me they were inspired by me. At home, my kids kept saying mommy was going back to college. Maybe it will inspire them later on in life too.

Crain’s: Do you have advice for other entrepreneurs applying for the next round of this program?

Ms. Gallagher: Send in your application, speak from the heart and go for it.

Judith Nemes is a Chicago-based freelance writer who specializes in green issues and urban sustainability. Her weekly column for Crain’s, “Green Scene,” focuses on the local green economy. View her blog here.

Follow Ms. Nemes on Twitter: @JudithNemes.

Join Crain’s LinkedIn group for Chicago entrepreneurs. And stay on top of Chicago business with Crain’s free daily e-newsletters.

The long haul

Apr 12, 2012   //   by jswima1   //   Blog  //  No Comments

By Raman Chadha

From a recent piece in the New York Times, in response to the recent Goldman Sachs episode:

Wall Street, of course, has always sought profits — but if greed were to be countenanced, it should be long-term greed, not short-term greed, in the words of Gus Levy, who led Goldman Sachs in the 1960s and ’70s. With long-term greed, money was made with clients, not from them.

Nostalgic as it might seem, seasoned players at Goldman and other top-tier firms insist that there was a time when long-term greed was the order of the day, at least publicly and often privately, too. But over the last 25 years, as the incentive structure metamorphosed, longtime bankers and scholars say, Wall Street has been remade in ways that Mr. Levy would hardly recognize.

With the rapid growth of proprietary trading beginning in the 1980s, as firms used their own capital to make bets, a short-term mentality came to dominate firms, according to Mr. Elson. “You make a much bigger buck on a transaction than on the long-term relationship,” he said. “You have profiteers as opposed to advisers.”

When I read this article, it was the proverbial icing on my cake, in a high-profile and broad-reaching way.

You see, over the past year-and-a-half, I’ve increasingly observed and experienced a pattern of transaction trumping relationship, cost-cutting trumping investment and outcome trumping process. Some of that has been personal, but much of it has been environmental, as seen in the Goldman Sachs case.

It all has me wondering, whatever happened to the long haul? What happened to planning for, and thinking about, the future? How come we rarely hear about predictions, forecasts and prognostications beyond one year out? Why don’t we romanticize technologies of the future, like we once did with robots and flying cars? Is it because we ignorantly believe that the future is here? Or is it because we’re just so content with iPhones and the internet?

What I’ve found equally worrisome is the increasingly short-term view in the world of startups and entrepreneurship. Having been in that world for over 16 years, it’s a trend I noticed over the last three to four years (save for the dot-com boom). Some people have said it’s another sign that we’re living in a bubble. But for me, it’s more than just financial; it almost feels like a cultural shift, manifested in the expectations we now have.

These days, we get giddy about startups that form over a weekend but don’t bother following up to see what happens to those ventures. We celebrate wildly when companies go public in a few years and then beat them up for drops in stock price weeks after the IPO. And startups that get into highly competitive accelerators? After fawning over them for three months, we’re disappointed when they can’t raise a boatload of capital or get covered by TechCrunch. And, of course, it doesn’t help when companies go from “0-60 in four seconds” (although the lesson there is to simply never, never, never give up).

So let me address both my worries about the long haul in one fell swoop: I predict things are going to change.

I believe we’re going to start investing in people rather than companies. People build things, create value, and make progress. Companies come and go. When they fail, people bounce back but companies vaporize. When they succeed, people push themselves to greater heights but companies trip over themselves trying to replicate their success.

I believe founders will increasingly put their foot down and insist that they know what’s best for their startups, not investors, bloggers, or self-proclaimed experts. After all, it’s their baby; anyone who’s a parent knows what I’m talking about.

I believe we’re going to value learning over metrics. Learning has a compounding effect; it builds upon itself so that over time, one gains wisdom. Metrics change with the wind and are a snapshot view at a single moment in time. In and of themselves, they have zero value.

Speaking of learning and metrics, I believe we’re going to evaluate entrepreneurs differently. Rather than where they went to school or how much passion they have, we’re going to look at what they’ve built, if they’ve failed, and whether they have the moxie to be a strong leader.

Finally, I believe we’re going to get more connected in real life, not less. Interaction by text and Facebook is most productive as an outcome of relationships, which are an outcome of face-to-face interaction. Deals get done in person, not virtually. The trend toward telecommuting is already shifting toward co-working. The word “meetup” has become part of our vernacular.

So there you have it . . . my predictions about the future are really about a shift back to the long haul: making investments today in order to build value over time. Sure, I may be naive and idealistic, but isn’t that what people said when JFK predicted we’d go to the moon?

Raman Chadha is an entrepreneurship expert and educator, having consulted, taught, and mentored hundreds of startups over 16 years. Most recently, he left the Coleman Entrepreneurship Center at DePaul University to co-found a new incubator, venture fund, and co-working space. At DePaul, Raman remains a Clinical Professor, teaching New Venture Lab, Entrepreneurship Strategy, and Corporate Entrepreneurship. He also runs an entrepreneurship club at his children’s school, and is a regular speaker and writer on the topic.

Check out his blog here. And follow him on Twitter: @RamanChadha.

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